Squeez'd hero visual
04/06 — Branding

Squeez'd

Premium Juice Brand Identity

Role
Year
Objective
Branding

Pure juice, pure intention

Squeez'd is a premium cold-pressed juice brand founded on the principle of minimal processing and maximum flavor. The identity needed to communicate freshness, authenticity, and quality without relying on typical wellness clichés. We developed a system that feels contemporary while maintaining an organic, approachable character.

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